Coimbatore, December 2025: The ‘Manchester of South India’ – Coimbatore, famous for its textile heritage and entrepreneurial spirit, is now quietly becoming one of India’s most dynamic convenience-shopping cities. Instamart, India’s pioneering quick commerce platform, has unveiled the fifth edition of its annual year-end consumer trends report: How India Instamarted 2025, revealing a single user in the city spent a staggering ₹7.04 lakh in 2025, making it one of the highest customer spends on the platform, while the city’s largest single orders touched ₹1.7 lakh each, driven almost entirely by 24K goldcoinPurchases.
In 2025, milk, oil, potatoes, coconuts were the most common items ordered on Instamart, whereas gold coins, smartphones, and premium electronics were the most expensive items. Coimbatore also recorded extraordinary growth in non-grocery categories: Sports & fitness jumped +466%, bags & accessories surged +450%, toys grew +291%, and electronics & appliances rose +291%, proving that Coimbatore is now a city that clicks for convenience, speed, and variety.
“Quick commerce in India has moved beyond just convenience. It’s not just a service, but a part of the modern Indian lifestyle. What started as last-minute top-ups and impulse buys now includes planned purchases and even big-ticket spending, from daily essentials to premium treats. Instamart is proving to be a trusted partner for everything people need, whether it’s urgent, indulgent, or just part of their routine, all delivered with the speed and reliability they expect from us.” – Hari Kumar Gopinathan – Chief Business Officer, Swiggy
Coimbatore Wakes Up to Freshness
Coimbatore shows massive morning spikes for tomatoes and onions, proving that the city starts its day with fresh produce, led by onions, Ooty carrots, milk packets, and curd orders.
What Coimbatore Instamart’d the Most in 2025
• Snack-time supremacy: Cheesy puffcorn, chocolate bars, cookies, and soft drinks dominated Coimbatore’s cravings, proving the city loves its crunchy, cheesy, chocolatey, and fizzy favourites.
• Daily essentials done right: Sugar and mineral water filled carts alongside fresh produce, proving that Coimbatore is one of the major tier 2 cities ordering daily staples as aggressively as metros.
Coimbatore’s Big Spenders & Bolder Carts
2025 was the year Coimbatore shopped with intention, for both essentials and indulgences.
• High-value habits: Not far behind, four more Coimbatore shoppers crossed the ₹3.8 lakh mark, underscoring the city’s rising appetite for convenience-driven premium shopping.
• Gold rush moments: From ₹51,000 to a whopping ₹1.7 lakhs, the city’s top 10 high-value orders were all about 24K gold coins – Coimbatore’s ultimate luxury statement.
• What made their carts heavy: A healthy mix of lifestyle items, electronics, fitness gear, fashion accessories, precious gold coins, celebratory treats, and pantry staples, proving that Instamart is now Coimbatore’s go-to for both small joys and big buys.
Meanwhile, the rest of India in 2025 wasn’t just shopping; it was optimising everyday life with Instamart. Milk emerged as the country’s #1 essential, with India ordering 4+ packets of milk per second; enough to fill 26,000 Olympic-sized pools. India also shopped big with a user in Hyderabad who placed the single largest cart of the year at ₹4.3 lakh, checking out with three iPhone 17 Pros.
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